Holden and Sons Lecture

got into advertising in the late sixities , started drawing lettering he said it was a good way to get into typography

worked for sports international who supply schools with sportswear

24:7 theatre festival -redisgned logo, branding and colour palette

Royal Exchange theatre

Manchester United

The School of wine manchester - Brand identity and design, wanted it to be friendly and be involved in the client process.

Persona- Interactive motion graphic novel


Wham

- Tv commercial and product 3d modelling
- supported tv campaign
- Help raise profile of quality brand
- Bringing type to life in an interesting way


They designed an exhibition for a companys stand
10 people - the importance of collaboration

he talked about where do good ideas come from
he said as creative thinkers and ideas people we are standing on the shoulders  of those that have gone before us

people get stuck in a rut, which inhibits creative thought and ideas, we all need a whack on the side of the head from time to time to help with our minds motivation

structure your thought process/ run it for a set time ,  aim for a maximum number of ideas, categorise and  regroup

seven secrets to having ideas- warm up your mental muscles ,  what is beethoven doing now? decomposing

it is about seeing what everyone else is seeing but seeing something different

In hind sight  every idea seems obvious
Define the focus
set a target
number your ideas
get visual
suspend judgement
dont inhibit your thinking either in a positive or negative way
one conversation at a time
'the ultimate inspiration is the deadline'
being a designer is about being an individual
'learn to love questions not answers'
dont go to university go to work
be clever but dont be too clever
astonish your audience and never lose your capacity to be astonished
steal- its not where you take things from its where you take them to
they did some work with mofilm
'it's a job keep the craft alive'
he talked about the book type matters

Final Major Project

Feedback From Hannah Firmin

I send linoprint illustrator HannahFirmin a pdf of my portfolio she said :

"Hi Vicky, just had a chance to look at your great portfolio.
I feel these pieces are very strong and individual.I really like the way you combine the linocut look with flat areas of colour ,this I think would appeal very much to art directors looking for images nowadays.
Keep on doing this great work ! But never forget that behind any technique there needs to be good drawing ,so keep on drawing ....sketch books etc.it always shows if someone has neglected this side of their work. I 'm not saying you have , and I am always saying this to students....a bit of an obsession with me.
Great stuff! Have a good Christmas and good luck in the new year.
Regards Hannah ."

Anna Betts

I looked at illustrator Anna Betts  Linoprints for some inspiration on different ways to experiment with making my own lino prints in terms of texture, colour, line etc. I like how this print is mostly flat colour and shape based, but there is also hints of texture.

Hope Fears and oppurtunities

My hopes for the future are to pass this course and  get a job as a freelance illustrator. My fears are failing the course and being unable to get a job as an illustrator. I also fear not being able to develop my lino prints to a higher standard. The opportunities I have to get into the illustration industry are competitions, talking to people in the industry via emails and showing people in the industry my portfolio.

Matthew Carey Simos

II

I have looked at  artist Matthew Carey Simons  Linoprints  for some inspiration on how to improve my own linoprints for example the way I can add texture, line and colour in different ways. I like how some areas of his work are heavily textured and some aren't, this gives his work more sophistication.

Feedback from Alan Baker

I asked illustrator Alan Baker for feedback on prints that I made for my current project. He said
"I like the work a lot, the colours work well.

They would work well as large posters, or even as multiple images put together and playing with the colours in Photoshop [Andy Warhol style]

or- made up as postage stamps with the queens head and a price, they would also look brilliant reduced down to stamp size.

Your choices of limited colour works well and likewise the composition. The print making quality gives a really nice loose feel to the work.

Great stuff!"

 It was interesting to get feedback from someone working in the illustration industry.